Our Brands
OWN BRAND
Boling Home’s original furniture brands include OXME (modern American), HANSPLAIN (modern Italian), SEECIYA (modern light luxury) and WASSAI (modern metropolitan). With a mature franchise system, we operate more than 300 brand stores covering over 90% of first- and second-tier cities in China, and stores in the Middle East and Southeast Asia.
HANSPLAIN
Simplicity in thought, elegance in form. A century of Italian design philosophy and traditional craftsmanship collides with minimalism to create refined simplicity with a sense of luxury.
OXME
Pride within, vision beyond. Designed for people who seek quality and value, OXME uses flexible product combinations to express different views of life and individual character.
WASSAI
Make life more WOW. Created for urban elites who pursue a refined life and a high appreciation of natural art, WASSAI blends modern minimal design with fashion.
Sleep Brand
Rest & Sleep. Focus on sleep quality with products designed for contemporary life.
Video Center
Explore our brands
Contact Boling Home for brand partnership and franchise opportunities.
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